Think you paid too much for your Playstation 3? Don't expect any sympathy from Sony.
In the company's fiscal 2008 annual report, Sony revealed that they've now lost roughly $3.3 billion (that's billion with a B) on the Playstation 3 since its launch. That breaks down to $2.16 billion in 2007, followed by a notably smaller but equally daunting $1.16 billion loss in 2008.
The reason? Pricing the console below its production cost. That's right - that hefty $599 you paid for the PS3 back when it first launched was significantly cheaper than the cost of producing it in the first place, and while the retail price has come down some, the losses keep piling up.
Investors have reason to sweat. In a statement, Sony claimed "the large-scale investment required during the development and introductory period of a new gaming platform may not be fully recovered." They went on to note that they've invested a great deal of money into R&D for the console, a sum they might not be able to recoup if the PS3 "fails to achieve such favorable market penetration."
Sony fanboys should take heart, however. Losing money on hardware is relatively common in the video game biz, as companies routinely lower prices to sell more units and thus stimulate software sales. Sony's game division saw a 26% sales spike last quarter, a trend they expect will continue on the strength of strong exclusives like the recently released Metal Gear Solid 4 and the upcoming sequel Resistance 2.
But will it be enough?
Last updated by Prey Dogg Jun. 27, 2008.
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Created by Prey Dogg Feb 21, 2009 at 3:10pm. Last updated by Prey Dogg Feb 21.
Here is the rumor on the other side of the coin. I am hearing that Rick Ross might be making some big movies. We haven’t heard from Young Buck in quite some time. But I am hearing that Buck and Ross might be joining forces to go at 50 Cent. This is very scant information, but it makes sense. As far as I know, Buck is still signed to 50 and still very… Continue
Created by Prey Dogg Feb 6, 2009 at 10:14am. Last updated by Prey Dogg Feb 6.
Rap veteran turned actor LL Cool J is in talks to star in a spin-off of CBS' television show, NCIS.
According to The Hollywood Reporter, LL is in talks to play the role of a tough, but likeable U.S. Navy Seal.
In July of 2006, CBS inked a seven-figure deal
… ContinueCreated by Prey Dogg Feb 6, 2009 at 10:10am. Last updated by Prey Dogg Feb 6.
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According to our sources, President of Def Jam South, DJ Khaled might soon be out of a JOB. Inside sources tell us that several calls have been made to
Created by Prey Dogg Feb 5, 2009 at 10:14pm. Last updated by Prey Dogg Feb 6.
A Chicago judge yesterday (February 2) ordered Do Or Die rapper Belo to pay $8 million in damages to the family of a man he murdered in 2002.
Belo, born Darnell Smith, pleaded guilty to second-degree murder in 2007 for shooting and killing Raynard "B-Dog" Pinkston during a dispute in 2002.… Continue
Created by Prey Dogg Feb 3, 2009 at 6:29pm. Last updated by Prey Dogg Feb 3.
Welcome to Notes. Continue
Created by Prey Dogg Apr 15, 2008 at 7:54pm. Last updated by Prey Dogg Feb 2.
From BallerStatus.com -- The pending divorce of Miami Heat star Dwyane Wade and wife Siohvaughn is getting ugly.
According to the Miami Herald, the NBA star's soon-to-be ex accuses him, via legal papers, of abandoning his children, committing adultery, and infecting her with an unspecified sexually transmitted disease. Now, she's demanding he reveal the names of "all of his sexual partner… Continue
Created by Prey Dogg Jan 18, 2009 at 12:04am. Last updated by Prey Dogg Jan 18.
Created by Prey Dogg Jun 26, 2008 at 11:58pm. Last updated by Prey Dogg Jun. 27, 2008.
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Created by Prey Dogg Jun 11, 2008 at 11:14pm. Last updated by Prey Dogg Jun. 12, 2008.
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Created by Prey Dogg Jun 11, 2008 at 10:09pm. Last updated by Prey Dogg Jun. 12, 2008.
According to the NY Daily News:
Shock jock Wendy Williams' husband plotted to kill a Hot 97 rival DJ for badmouthing his wife on the air, an explosive federal lawsuit filed charges Wednesday.
Kevin Hunter, who is married to Williams, sought out a male WBLS employee for help in finding a hitman to rub out Hot 97 personality Tarsha Jones, the lawsuit claims. www.sydon445.ning.com for more news.
Hunter "was apparently angry over som
… ContinueCreated by Prey Dogg Jun 11, 2008 at 7:35pm. Last updated by Prey Dogg Jun. 11, 2008.

Created by Prey Dogg Jun 11, 2008 at 6:19pm. Last updated by Prey Dogg Jun. 11, 2008.
Just days after he was mistakenly pulled over and forced out of his car at gunpoint by Winnipeg police officers, Christian rapper Fresh I.E. received an apology from the city’s police chief.
According to Winnipeg police Chief Keith McCaskill, the error occurred Wednesday (June 4) after officers called in the license plate number of the rapper’s Chrysler 300 to a staff member to run it through a police computer.
The of
… ContinueCreated by Prey Dogg Jun 11, 2008 at 12:37am. Last updated by Prey Dogg Jun. 11, 2008.
Combs Reverting to Puff Daddy Status?
06/09/2008 10:00 AM, E! Online
Sean Combs must be feeling nostalgic.
The nickname-friendly hip-hop mogul, whose "official" alternate moniker has metamorphosed over the years from Puffy to Pu
… ContinueCreated by Prey Dogg Jun 10, 2008 at 5:19pm. Last updated by Prey Dogg Jun. 10, 2008.
Created by Prey Dogg Jun 9, 2008 at 11:44pm. Last updated by Prey Dogg Jun. 10, 2008.
… Continue Created by Prey Dogg Jun 5, 2008 at 9:38pm. Last updated by Prey Dogg Jun. 6, 2008.
By MJD
At yesterday's press conference
Created by Prey Dogg Jun 4, 2008 at 2:10pm. Last updated by Prey Dogg Jun. 4, 2008.
Increase the Peace: Papoose and Uncle Murder have reportedly deaded their long running feud. Bout time. Sean Bell died. Gas is sky high. Election year. There is more to this than beef.

Created by Prey Dogg May 10, 2008 at 2:05pm. Last updated by Prey Dogg May. 10, 2008.
Mafia Round-Up Underway In N.J.
By Jonathan Dienst and Joseph Valiquette
NEW YORK -- First on WNBC.com: Reputed members and associates of the Gambino crime family were being arrested across New Jersey Thursday in early morning raids, law enforcement officials tell WNBC.com.
In all, 23 suspected mobsters were expected to be arraigned in Federal Court in Newark Thursday. Ten were arrested and another 13 were told to surrender, and FBI spokesman said.
Among tho… Continue
Created by Prey Dogg May 8, 2008 at 3:10pm. Last updated by Prey Dogg May. 8, 2008.

DMX Concert Ends In Chaos
Monday, Apr 14, 2008 7:11AM
Contract security officers - not Indiana University police - sprayed Mace on a rowdy group of students who grew upset when a concert by rapper
… ContinueCreated by Prey Dogg Apr 17, 2008 at 8:04am. Last updated by Prey Dogg Apr. 17, 2008.
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